Iyo ongororo mushumo wemakambani emakambani muindasitiri yekutengesa kunze epurasitiki inonyanya kuongorora mamiriro ekuvandudza uye ramangwana rekuvandudza maitiro emakambani anotungamira emakwikwi muindasitiri yekutengesa kunze.

Iwo makuru ekuongorora mapoinzi anosanganisira:

1) Chigadzirwa kuongororwa kwemakambani emakambani mupurasitiki yekunze indasitiri. Kusanganisira chigadzirwa chikamu, chigadzirwa giredhi, chigadzirwa tekinoroji, main yekudzika yekushandisa maindasitiri, zvigadzirwa zvakanakira, nezvimwe.

2) Bhizinesi chinzvimbo chemabhizinesi akakosha mupurasitiki yekunze indasitiri. Kazhinji, BCG matrix ongororo nzira inoshandiswa kuongorora ndeipi bhizinesi mhando epurasitiki kunze kwenyika ndeyake mubhizinesi kuburikidza neBGG matrix ongororo.

3) Mamiriro ezvemari emakambani akakosha muindasitiri yekupurasitiki yekunze Pfungwa dzekuongorora dzinonyanya kusanganisira mari, purofiti, zvinhu uye zvikwereti zvebhizinesi; panguva imwe chete, inosanganisira zvakare kugona kwekuvandudza, kugona kubhadhara chikwereti, kugona kugona uye purofiti yebhizinesi.

4) Kuongorora kwemusika wemakambani emakambani epurasitiki ekisipoti indasitiri. Chinangwa chikuru cheiri pepa kuongorora uye kuongorora chikamu chemari yebhizimusi rega rega muindasitiri yekutengesa kunze kwepurasitiki.

5) Kukwikwidzana kuongororwa kwemakambani makuru muindasitiri yekutengesa kunze. Kazhinji, SWOT yekuongorora nzira inoshandiswa kuona kukwikwidza zvakanakira, zvinokuvadza, mikana uye kutyisidzira kwebhizimusi pacharo, kuti vagobatanidza chirongwa chekambani nevekunze zviwanikwa uye yekunze nharaunda yekambani.

6) Kuongororwa kweramangwana danho rekuvandudza / zano remabhizinesi akakosha muindasitiri yekutengesa kunze. Kusanganisira iyo yekuronga ramangwana rekuvandudza, maR & D maitiro, makwikwi marongero, kudyara uye mari nhungamiro yebhizinesi.

Iyo yekuongorora mushumo wemakambani emakambani muindasitiri yekutengesa kunze epurasitiki inobatsira vatengi kunzwisisa kukura kwevakwikwidzi uye kuziva yavo yemakwikwi chinzvimbo. Mushure mekugadzwa kwevanokwikwidza vakakosha, vatengi vanofanirwa kuongorora zvakadzama zvemukwikwidzi wega wega kusvika pazvinogoneka, vazivise zvinangwa zvenguva refu, fungidziro dzekutanga, marongero azvino uye kugona kwemukwikwidzi wega wega, uye tonga iwo maratidziro ezvakaita , kunyanya zvinoitwa nevakwikwidzi kune shanduko muindasitiri uye kana ichityisidzirwa nevanokwikwidza.